STOREFORGEGET STARTED
FOR PEOPLE WHO WANT TO SELL ONLINE

Your own online store, not a stall in someone else’s market

Tell us what you sell. We set up the storefront, the checkout, the payments and the admin — branded to you, on your own address, ready to take orders.

I SELL
PALETTE

An example apparel store in the Midnight (default) palette. The catalogue is yours; the colours, type and corners are set from your own admin, and every colour stays editable.

WHAT YOU GET

A whole shop, not a page with a buy button

Everything below already exists in the admin you’ll be handed. Nothing here is on a roadmap.

A shop people can actually browse

Refine by availability, category, drop, price, size and colour. Search across the catalogue, six sort orders, star ratings on every card and a “you may also like” rail on every product.

Checkout that takes real money

UPI, cards, netbanking and wallets through Cashfree — on their hosted page, so card details never touch your store. Cash on Delivery stays on by default.

Shipping, booked and tracked

Book parcels with Shiprocket and follow them to the door, with pincode serviceability shown at checkout. Prefer your own courier? Ship it yourself and paste the tracking link.

Drops, coupons and early access

Run timed drops, issue coupon codes, and collect signups on a pre-launch page before the first product is live. Export subscribers as CSV whenever you want them.

An admin built for the boring parts

Orders, fulfilment, catalogue, colourways with their own price and stock, review moderation, customers and CSV exports — plus an affiliate programme with commission tracked to payout.

Your address, your analytics

A subdomain from day one and your own domain whenever you're ready — two DNS records. Connect your own Google Analytics and Microsoft Clarity; the traffic data is yours.

HOW IT WORKS

Three steps, and one of them is yours

  1. 01

    Tell us about your store

    What you sell, what you'd like it called, and anything you already have — a logo, photographs, a spreadsheet of products. The form below is the whole application.

  2. 02

    We set it up with you

    Catalogue, checkout, payment methods, shipping and your admin login — configured and handed over. No code, and no waiting on a developer.

  3. 03

    You go live and take orders

    Change your colours, type and corners whenever you like. Add products, run a drop, watch the orders land in your admin. It's your store from then on.

QUESTIONS

The things people ask first

Do I need to know how to code?

No. Everything a store owner touches — products, drops, coupons, orders, colours, settings — is a form in your admin. We do the setup with you before you get the keys.

Will my store look like everyone else's?

No. Your colours, type pairing and corner style are yours, set from your own admin and applied across the whole storefront the moment you save. The preview above is that system, live — the palettes it switches between are the ones your admin ships with, and every colour in them stays editable.

Can I use my own domain?

Yes. You start on a subdomain so you can be live immediately, and you can bring your own domain whenever you're ready — you add two DNS records and your store answers on both names.

What payments can I take?

UPI, cards, netbanking and wallets, through Cashfree Payment Gateway. Payment is collected on Cashfree's own hosted page, so card and UPI details are never entered on your store. Cash on Delivery is enabled by default and you can switch methods on and off yourself.

Do I have to use your courier?

No. Shiprocket is wired in if you want it booked and tracked automatically, but shipping it yourself is a first-class path — pick any carrier and add a tracking number or link.

Who owns the data?

You do. Customers, orders and subscribers are yours, exportable as CSV from the admin whenever you want them, and analytics runs on your own Google Analytics and Clarity accounts rather than ours.

GET STARTED

Request access

Tell us a little about what you want to sell. We read every one and reply ourselves, usually within a day.